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Timeless but oh so flattering for sun-kissed skin: Sapphire Blue with pale blue flowers. Meet Elle – playful polka dots and a gorgeous floral lace!

BRAND NEW COLOUR
PRIMADONNA TRUE ROMANCE IN SAPPHIRE BLUE

Watch out you romantic types! You could lose your heart for good to these sets, so light and airy. The ultra-fine lace with cute embroidered flowers is wonderfully summery, but fits so well that you’ll want to wear it all year round. And what about those gorgeous colours?

Dark blue with fine pale blue flowers (Sapphire Blue)

Timeless but oh so flattering for sun-kissed skin: Sapphire Blue with pale blue flowers.

Click here to view PRIMADONNA TRUE ROMANCE IN SAPPHIRE BLUE COLLECTION.

BRAND NEW COLOUR
PRIMADONNA TWIST LOOK AT ME IN PINEAPPLE

Fish those flowery summer dresses – this lingerie brings on the spring. Colours that put a smile on your face, playful lace and a trendy striped pattern: Check! Another reason to love it: those gorgeously playful lace straps that can be worn straight or crossed.
Perfect peek-a-boo!

This summer, these sets are irresistible in Laguna,
a fresh light blue, or Ananas, a pastel yellow.

Pineapple is a sunny pastel that brightens up all of your summer outfits.

Click here to view PRIMADONNA TWIST LOOK AT ME IN PINEAPPLE COLLECTION.

BRAND NEW COLOUR
MARIE JO ELLE IN RED

Meet Elle – a mix of playful polka dots and a gorgeous floral lace! Red is a classic in lingerie, an extra plus in the summer: invisible under light tops and dresses.

Elle is the perfect lingerie for anyone who loves a romantic look, playful details and timeless colours.
And what a selection of styles!

Red is the colour of love, passion and … your new set!

Click here to view MARIE JO ELLE IN RED COLLECTION.

BRAND NEW COLOUR
PRIMADONNA SWIM SAMBA IN UNDERWATER

Samba’s hip swimwear has you dreaming of a tropical beach in the Caribbean. In the trendy sets with their fabulous mix of colours you can almost smell the sea and feel the sun on your skin. Two all-round accessories complete your trendy beach outfit.

Underwater’s warm colour mix or Mineral’s fresh green tints – decisions, decisions!

Underwater is a rich mix of tropical blues.

Clicke here to view PRIMADONNA SWIM SAMBA IN UNDERWATER COLLECTION.

May 03, 2017 by Website Administrator

PrimaDonna Allegra is a timeless class. Empreinte Erin, a new twist on essential features: softness, snow effects, textured fabrics & Marie Jo Naomi.

BRAND NEW COLOUR
PRIMADONNA  ALLEGRA IN CLOUD

Allegra is all about timeless class with a feminine touch. The combination of stylised floral embroidery and a subtle tweed print is both elegant and original. The clever use of the printed fabric also gives you a slimmer look.

Cloud’s pale blue with white adds a subtle feminine touch to your luxurious look.

Cloud is a subtle combination of pale blue and white. Light, low-key and super trendy!

Click here to view PRIMADONNA  ALLEGRA IN CLOUD COLLECTION.

BRAND NEW COLOUR
MARIE JO NAOMI IN PATINE

Time for cocktails at the beach! Naomi is wonderfully summery, light and playful. Your favourite holiday set!
Patine is a stylish nude alternative 

Patine gives it a new lease of life. Gorgeous!

Click here to view MARIE JO NAOMI IN PATINE COLLECTION.

 BRAND NEW COLLECTION
EMPREINTE ERIN IN BLACK


A spectacular line, radiantly feminine, inspired by the light of the Mediterranean. It is dotted with a small semi-embroidered flower and is associated with the lightness and elegance of a satin tulle. 

Click here to view EMPREINTE ERIN IN BLACK COLLECTION.

BRAND NEW COLOUR
PRIMADONNA SWIM SAMBA IN MINERAL

Samba’s hip swimwear has you dreaming of a tropical beach in the Caribbean. In the trendy sets with their fabulous mix of colours you can almost smell the sea and feel the sun on your skin. Two all-round accessories complete your trendy beach outfit.

Mineral is a tropical cocktail of fresh green watercolours.

Click here to view PRIMADONNA SWIM SAMBA IN MINERAL COLLECTION.

April 24, 2017 by Website Administrator

Lise Charmel features a radiantly feminine line, inspired by the light of the Mediterranean. Marie Jo turns heads with its smart line and hip styles.

BRAND NEW COLLECTION
PRIMADONNA TWIST CARAMBA IN NATURAL

Lots and lots of lace in gorgeous colours – that was how Caramba won hearts a few seasons ago. This summer the lingerie series with the exuberant lace look is available in its purest form: a soft off-white with a fine silver sparkle. Understated and feminine with an oh so luxurious twist... you’ll want to wear these sets every day!

Perfect with wedding dresses and light summer clothing.
Natural is already a big summer hit!

Natural is a soft off-white with a fine silver sparkle.

Click here to view PRIMADONNA TWIST CARAMBA IN NATURAL COLLECTION.

BRAND NEW COLLECTION
MARIE JO L'AVENTURE MANI IN PISTACHE

Like stripes? Into pale pastels? And a smart look?
Well then you’re going to love Mani. Wonderfully summery, youthful and hip ...
Mani’s light striped fabric looks summery and light. The series turns heads with its smart line and hip styles – your perfect T-shirt bra!
Pistachio: your new favourite summer tint.  trendy mint green…

Mint green is a tint that has captured hearts across the board in design and fashion. That goes for lingerie too now…

Click here to view MARIE JO L'AVENTURE MANI IN PISTACHE COLLECTION.

BRAND NEW COLLECTION
LISE CHARMEL DANSE DES LIANES IN DANSE NOIR

A spectacular line, radiantly feminine, inspired by the light of the Mediterranean. It is dotted with a small semi-embroidered flower and is associated with the lightness and elegance of a satin tulle. 

Click here to view LISE CHARMEL DANSE DES LIANES IN DANSE NOIR COLLECTION.

BRAND NEW COLOUR
PRIMADONNA SWIM COCKTAIL IN SKYFALL

Cocktail has been a big hit for three summers now with refined, gossamer fine draping, tasteful finish and a sublime fit. This season two new styles have been added to the elegant swimwear series with chic glossy accents: a hip tankini and sexy hipster bottoms. Gimme!

Go for stylish and svelte in swimwear classic Black or go for star quality in Skyfall, a luxurious blue.

Skyfall is a deep violet with star quality. It gives your summer skin a warm glow!

 

Click here to view PRIMADONNA SWIM COCKTAIL IN SKYFALL COLLECTION.

April 17, 2017 by Website Administrator

PrimaDonna Madame Butterfly in gorgeous pink, Avero is Marie Jo’s flagship series, subtle, seductive and trendy in ice blue | Prima Swim Bossa Nova

BRAND NEW COLLECTION
PRIMADONNA MADAME BUTTERFLY IN GLOSSY PINK

If you love fashionable floral prints you’re going to fall big-time for Madam Butterfly’s colourful lingerie. A gorgeous printed fabric with a rich palette of colours that blend into one another, elegant embroidery and stylised details create an irresistible youthful look.
Bring on the summer! 
The flirtatious Glossy Pink colour mix has you dreaming of sunny days and sultry evenings.
Glossy Pink is a refined powder pink with cheerful candy colour accents.

Click here to view PRIMADONNA MADAME BUTTERFLY IN GLOSSY PINK COLLECTION.

BRAND NEW COLOUR
MARIE JO AVERO IN ICE BLUE

Avero is Marie Jo’s flagship series. Subtle, seductive and trendy in ice blue. The straps with glossy flower embroidery are a great eye-catcher under your summer outfits.

Ice, ice baby! In the summer we could really do with some cooling down. This ice blue tint gives Avero a hip new twist.

Icy Blue is right on trend! Who could resist this fresh grey blue with sparkling gloss effect?

Click here to view MARIE JO AVERO IN ICE BLUE COLLECTION.

BRAND NEW COLOUR
ANDRES SARDA DANILO IN DEEP FOREST
Smooth, elastic “crochet” type floral lace with resin beads.
Deep Forest -Dark green is Andres Sarda’s substitute for classic black. A sensual tone that goes harmoniously with the explosion of nature in spring.

Click here to view ANDRES SARDA DANILO IN DEEP FOREST COLLECTION.

BRAND NEW COLOUR
PRIMADONNA SWIM BOSSA NOVA IN VITAMIN

Ready for a sultry summer? The Bossa Nova sets get you in the right mood: luxuriant jungle flowers, intense colour and styles that sensually envelop your curves. Tip: try the swimsuit with spaghetti straps and the very low cut on the back. Mediterranean sensualidad at its absolute best!

Go for a fiery look with the Vitamin’s reds or a girlish freshness with Blue Bird, a summer cocktail of clear blue and green.

Vitamin is a sultry mix of fiery reds.

Click here to view PRIMADONNA SWIM BOSSA NOVA IN VITAMIN COLLECTION.

April 11, 2017 by Website Administrator

Marie Jo Helena is mysterious, chic and seductive. Lise Charmel is summer sweetness. Irresistible Twist in Laguna, a fresh light blue and more swim

BRAND NEW COLLECTION
LISE CHARMEL LODGE EN FLEURS IN MOKA

Lise Charmel's collection of lingerie Lodge en Fleurs is a line inlaid embroidery with wild orchids design. A clear amber, a shade of sandy tones and celadon in summer sweetness. A dark amber, a composition of ochres and pastel carmine with a touch of pale green, for a warm and sensual beauty.

Click here to view LISE CHARMEL LODGE EN FLEURS IN MOKA COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA TWIST LOOK AT ME IN LAGUNA

Fish those flowery summer dresses – this lingerie brings on the spring. Colours that put a smile on your face, playful lace and a trendy striped pattern: Check! Another reason to love it: those gorgeously playful lace straps that can be worn straight or crossed. Perfect peek-a-boo!

This summer, these sets are irresistible in Laguna, a fresh light blue.

Click here to view PRIMADONNA TWIST LOOK AT ME IN LAGUNA COLLECTION.

BRAND NEW COLOUR
MARIE JO HELENA IN BLUE NOIR

Helena mixes French Leavers lace with fine floral embroidery: utterly refined!
Be sure to note the details, such as the fine spaghetti straps with floral embroidery and the elegant tie.

The updated mix of vanilla yellow and pale pink is exceptionally summery and hip. Night blue is a rich lingerie colour that suits numerous skin types. A stylish alternative to black.
Blue noir is mysterious, chic and seductive. Gimme!

Click here to view MARIE JO HELENA IN BLUE NOIR COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM MAMBO IN HAVANA

Show your natural beauty with this glossy gold swimwear with original mesh look. Radiant summer complexion, sensual hips and cleavage you’ll want to show off: check! You’ll want to jet off to the sun just to wear your new Mambo set. Chic and sensual.

Wonderful earthy tints and a subtle golden gloss, Havana is all Caribbean beauty.

Havana is a Caribbean mix of warm earthy tints with a gold gloss.

Click here to view PRIMADONNA SWIM MAMBO IN HAVANA COLLECTION.

April 04, 2017 by Website Administrator

Empreinte Valeria inspired directly from the elegant and sumptuous architecture of Venice. Deauville gets a sunny fifties look in Geisha this summer

BRAND NEW COLOUR
PRIMADONNA DEAUVILLE IN GEISHA

Unequalled comfort and an elegant look – Deauville is the best-selling PrimaDonna series. Its fit is legendary, while the timeless design appeals to women of all ages.

Your favourite lingerie gets a sunny fifties look in Geisha this summer.

Geisha is a pale pink powder tint. Trendy and flattering.

Click here to view PRIMADONNA DEAUVILLE IN GEISHA COLLECTION.

BRAND NEW COLLECTION
EMPREINTE VALERIA IN NATURAL

A glamorous range which takes its inspiration directly from the elegant and sumptuous architecture of Venice. The eye-catching embroidered pattern with its attractive rhythm and sophistication recalls the arches of the most stunning Italian palaces. It is a confident range that combines the transparency of tulle with the geometry of the pattern and richness of the fabrics.

Click here to view EMPREINTE VALERIA IN NATURAL COLLECTION.

BRAND NEW COLLECTION
ANDRES SARDA TAKASHI IN MIDNIGHT BLUE
Very transparent tulle with contrast embroidery and enamel details. 
Midnight Blue
Spectacular and sexy in navy with mother-of-pearl details, bringing us freshness in the summer without surrendering the slightest bit of sensuality.

Click here to view ANDRES SARDA TAKASHI IN MIDNIGHT BLUE COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM TANGO IN CANDY CRUSH AND SUBMARINE

Is it those über feminine retro styles, that smart pattern or the luxurious golden details? Whatever it is, its unique mix of class and cool, Tango is ready to capture your heart. This is swimwear with style in spades!

Be radiant in stylish Submarine, a timeless dark blue, or sparkle in Candy Crush, a shocking pink.

 

Click here to view PRIMADONNA SWIM TANGO IN CANDY CRUSH AND SUBMARINE COLLECTION.

March 28, 2017 by Website Administrator

Feminine, trendy and luxurious, Oriental Night has it all. Empreinte invisible seamfree lingerie, Eprise nautical inspiration and Bossa Nova Summer

BRAND NEW COLLECTION
PRIMADONNA ORIENTAL NIGHT IN SMOKEY SAND

A trendy cashmere pattern, a feminine fabric, abundant embroidery, luxurious styles – Oriental Night has it all in spades. Every little detail of the lingerie sets with their sensual silk look is perfect. Just look at the fine Strass stones in the shoulder straps and the ties, the briefs that are printed front and back, and the embroidery on and between the cups and in the side sections. Pure self-indulgence! And why not?

This season this series captures hearts with Smokey Sand, a sultry mix of smoky skin tones like grey, beige and (old) pink.

Click here to view PRIMADONNA ORIENTAL NIGHT IN SMOKEY SAND COLLECTION.

BRAND NEW COLOUR
EMPREINTE CASSIOPEE IN ROSE

Empreinte presents Cassiopée, the latest range in its invisible seamfree lingerie offer.
In a theme illustrating the art of enhancing embroidery and lace resulting from the very best in European expertise. 
It offers women exceptional, bodyshaping and elegant lingerie to guarantee a sense of well-being and arouse emotion.

Click here to view EMPREINTE CASSIOPEE IN ROSE COLLECTION.

BRAND NEW COLLECTION
EPRISE SEYCHELLES ESCALE IN OCEAN
Dreaming of escape, ocean and beauty, Lise Charmel has drawn inspiration from the nautical world, cruise and seaside to create a line of a chic beauty and fashion sports
.

Click here to view EPRISE SEYCHELLES ESCALE IN OCEAN COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM BOSSA NOVA IN BLUE BIRD

Ready for a sultry summer?
The Bossa Nova sets get you in the right mood: luxuriant jungle flowers, intense colour and styles that sensually envelop your curves.
Tip: try the swimsuit with spaghetti straps and the very low cut on the back. Mediterranean sensualidad at its absolute best!

A girlish freshness with Blue Bird, a summer cocktail of clear blue and green.

Blue Bird is a fresh cocktail of blue and green tints with salmon pink piping.

Click here to view PRIMADONNA SWIM BOSSA NOVA IN BLUE BIRD COLLECTION.

March 20, 2017 by Website Administrator

Naomi is wonderfully summery, light and playful, Salsa is the perfect example of a timeless look on the beach and then there is silk by Lise Charmel!

BRAND NEW COLOUR
MARIE JO NAOMI IN SPRING BLOSSOM

Time for cocktails at the beach!
Naomi is wonderfully summery, light and playful. Your favourite holiday set!

 Interior, design, fashion – mint green is a tint that has captured hearts across the board. That goes for lingerie too now…

Click here to view MARIE JO NAOMI IN SPRING BLOSSOM COLLECTION.

BRAND NEW COLOUR
ANDRES SARDA CINNAMON IN CREAM 

Delicate microfibre with embedded lace details and transparent tulle details.
The new elegant and delicate nude goes perfectly with any summer outfit.

Click here to view ANDRES SARDA CINNAMON IN CREAM  COLLECTION.

BRAND NEW COLLECTION
LISE CHARMEL SPLENDEUR SOIE IN JADE


An unusual line of exceptional chic and wealth. A satin of silk haute couture embroidered with a delicate embroidery. The style is inspired by fine engravings on crystal glass. 
Lise Charmel exploits the unique ability of silk to highlight the colours, and innovates with a wide panorama of tones.

A precious jade and a dense blue hemmed with mother-of-pearl, an amethyst with orange and green crystal set completes the picture.

Click here to view LISE CHARMEL SPLENDEUR SOIE IN JADE COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM SALSA IN BLUE CRUISE

Salsa is the perfect example of a timeless look you can wear across various seasons. Stylish garments that fit perfectly, a chic golden pattern that makes you look even slimmer and two tints that ensure you are always on trend. In these sets you will be the star of the beach for many summers to come!.

Blue Cruise is a deep tint with a stylish gold pattern.

Click here to view PRIMADONNA SWIM SALSA IN BLUE CRUISE COLLECTION.

March 14, 2017 by Website Administrator

Moments of summer inspired by the delicacy of delicate flowers with the exuberance of tropical designs from Lise Charmel, PrimaDonna & Marie Jo.

BRAND NEW COLOUR
PRIMADONNA TRUE ROMANCE IN HAWAIIAN DREAM 

Watch out you romantic types! You could lose your heart for good to these sets, so light and airy. The ultra-fine lace with cute embroidered flowers is wonderfully summery but fits so well that you’ll want to wear it all year round. 

Hawaiian Dream is a fresh pastel green with white floral embroidery.

Click here to view PRIMADONNA TRUE ROMANCE IN HAWAIIAN DREAM  COLLECTION.

BRAND NEW COLOUR
MARIE JO L'AVENTURE INGO IN BLACK

Ingo goes for a stylish graphical lace and a fresh take on the classic lingerie tints, nude and black.
Ingo in Black is a combination of nude and black. A little retro and ever so fashionable.

 Black is a refined mix of classic black and a nude tint.

Click here to view MARIE JO L'AVENTURE INGO IN BLACK COLLECTION.

BRAND NEW COLLECTION
LISE CHARMEL IN BOUQUET TROPICAL

The moments of happiness of the summer that is inspired by the delicacy of delicate flowers with the exuberance of tropical blooming designs. 
A printed motif with flowers, with soft and rich volumes, coordinated with art and great chromatic mastery to an embroidered work. 
An attractive harmony of colours composed of shaded greens, carmine petals and orange-yellow leaves on mother-of-pearl background.

Click here to view LISE CHARMEL IN BOUQUET TROPICAL COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM CHA-CHA IN VITAMIN

Sweet-smelling flowers and the exuberant rich colours of South American nature were the inspiration for the Cha-Cha sets. The result is swimwear with lively colours, broad fanning flowers and playful ties. Bring on those beach parties.

You feel like a Caribbean queen in Vitamin’s energetic colours.

Vitamin is a Caribbean cocktail of pink, purple, blue-green and bright red.

March 07, 2017 by Website Administrator

Baptiste seems to have come straight from the catwalk, Only You’s stripes are sexy and hip then there’s Sherry True Red: summery, sexy, irresistible!

BRAND NEW COLOUR
PRIMADONNA TWIST ONLY YOU IN BLACK 

The stripe trend is everywhere this autumn: shirts, dresses, trousers and even lingerie. Only You’s stripes are sexy and hip: they seem to be transparent but your breasts are actually covered. Shh, that’s our little secret...

Go for classy yet sexy in black with nude or be radiant in Colibri Blue, a warm aquatint.

Black with nude: a lingerie classic you can never get enough of.

Click here to view PRIMADONNA TWIST ONLY YOU IN BLACK COLLECTION.

BRAND NEW COLOUR
MARIE JO L'AVENTURE BAPTISTE IN MINERAL BLUE

Baptiste seems to have come straight from the catwalk with that dark blue and smart look. A touch of transparency, subtle pattern, seamless finish – there are so many reasons to have Baptiste in your lingerie drawer.

Baptiste’s graphical pattern looks smart and stylish in dark blue. 

Had enough of black? This rich dark blue is an alternative that is just as timeless and just as stylish. Pure class!

Click here to view MARIE JO L'AVENTURE BAPTISTE IN MINERAL BLUE COLLECTION.

BRAND NEW COLLECTION
ANDRES SARDA HIRST IN POWDER ROSE

 Made from elastane with the feel of cotton and elastic lace details.
Powder Rose 
Make-up is the new nude. Can be worn as an invisible under any outfit to ensure you feel better in yourself every day.

Click here to view ANDRES SARDA HIRST IN POWDER ROSE COLLECTION.

BRAND NEW COLLECTION
PRIMADONNA SWIM SHERRY IN TRUE RED

Sherry became an instant classic thanks to its feminine look, playful details and – of course – its excellent fit. This season the series with the subtle corduroy texture and fine rings comes in a sexy red.

There’s red, then there’s True Red: summery, sexy, irresistible!

True Red is a deep summery tint. It looks good against all complexions!

Click here to view PRIMADONNA SWIM SHERRY IN TRUE RED COLLECTION.

February 28, 2017 by Website Administrator